Advertising on MacRumorsLive

Since February 2000, MacRumors.com has closely followed news and rumors surrounding Apple Computer. Public interest peaks every year at regular events where Apple typically announces its new products and Mac Rumors provides live web and IRC updates of these announcements using a specially designed system hosted on MacRumorsLive.com.

Advertising may be purchased on MacRumorsLive for these events with a flat-rate sponsorship, or on a pay per impression basis using Google's AdWords service

Key Facts & Statistics

High profile events: We cover the largest events in the Apple calendar and reach up to 400,000 visitors per event. We are widely referenced, with over 2,000 incoming links including high profile sites such as digg.com and Slashdot.org.
Highly visible ad placement: Your ad will be placed in a prime location above or within the main content and will not be rotated while the visitor is viewing the update page. Over 30% of visitors spend more than an hour on the site.
Targeted & knowledgable audience: Our audience comprises visitors who are knowledgable about the Mac and interested in related products.
Reliable and resilient architecture: MacRumorsLive has built a reputation for being one of the few sites that can handle the traffic generated by an Apple keynote.
Global audience: With visitors from over 100 countries and the ability to target by country we can offer a targeted audience for almost any company around the world.

How to Advertise

Option 1 - Custom Integrated Adverts

For MacWorld San Francisco in January 2008 we will be offering custom integrated adverts within our content. These adverts must be pre-arranged but will provide the highest level of visibility during the event.

For more information please contact us.

Option 2 - Instant Advertising via Google AdWords

Alternatively, you may advertise on MacRumorsLive using a Google Account enabled for AdWords.

There is no set price for this advertising - AdWords is based on a bidding system and will show adverts with the highest bid and highest relevancy. To ensure your advertisement is shown we recommend you set the highest price per 1,000 impressions you are willing to pay and if necessary, set a daily maximum spend if you have a specific budget.

To create an advert, visit Google's AdWords site; you will be guided through the process by Google's ad creation wizard. Please note that your advert will not appear immediately but must first be approved by Google's staff, please see their help pages for further information.

When viewing your AdWords statistics for macrumorslive.com please remember that the majority of visits come on the day of the event itself. You will likely have a limited number of impressions shown during the intermediate periods.

Contact Us

If you have further questions or comments please contact us.

Advertising on MacRumors.com is handled separately, please visit MacRumors for further information.